What's included:
(rage_click – Multiple rapid clicks in the same area (UX issue),
hover_duration – How long someone hovered over CTA, product, etc.,
scroll_stop – Where users actually stop scrolling (not just depth %), focus_returned
– User tabbed away and returned — shows intent to continue, content_highlighted – Text selection/copy behavior (signals interest), video engagements)
Buisness value:
Captures high-value behavioral insights (like rage clicks or scroll stops) to uncover UX issues, content effectiveness, and user intent — fueling more informed UX, CRO, and content decisions